Get ready, Al Ain—the spotlight’s about to shine bright! In a dynamic move destined to shake up the events scene, ADNEC Group has joined forces with global events giant Informa to transform the city into a powerhouse of exhibitions and cultural happenings. The duo signed a major Memorandum of Understanding (MoU) to launch four brand-new exhibitions at the ADNEC Centre Al Ain in 2026 and 2027, marking a game-changing chapter for the city’s economic, tourism, and cultural evolution.
This isn’t just business—it’s a bold vision to catapult Al Ain into the regional and global events arena. The soon-to-debut shows include the creative powerhouse Wahatan Festival of Creativity, the academic gathering Najah Higher Education Expo, the community celebration First Harvest Festival, and the career-boosting Zaheb x Tawdheef. Each one is designed to not only attract thousands of visitors but to also inject life into the local economy, foster educational exchange, and build a stronger cultural identity for the oasis city.
ADNEC’s Managing Director and Group CEO, Humaid Matar Al Dhaheri, emphasized that this partnership marks a pivotal moment in positioning Al Ain as a premier destination for world-class events. Peter Hall, President of Informa Markets for the Middle East, India, Türkiye & Africa, echoed that sentiment, calling the collaboration a golden opportunity to craft specialized, community-driven experiences aligned with Abu Dhabi’s development goals.
The exhibitions are more than dates on a calendar—they’re a blueprint for a thriving, interconnected future. By combining ADNEC’s state-of-the-art venue with Informa’s global expertise, the initiative sets a high bar for what’s possible in the heart of the UAE. Expect knowledge exchange, business deals, cultural enrichment, and a whole lot of excitement.
So dust off your calendars and brace for impact—Al Ain is about to become the UAE’s next epicenter for innovation, connection, and celebration!
