Embracing Crypto as a Merchant Space: Checkout.com’s Approach & the Importance of Regulatory Growth

Credit cards payment processor Checkout.com views crypto as a meaningful space for merchant relationships but needs to continue to focus on regulatory growth, according to Céline Dufétel, president and COO of the company, who spoke at TechCrunch Disrupt. “We serve crypto exchanges, we don’t actually touch crypto,” Dufétel said. “It’s the same service we provide […],

Checkout.com: Embracing Crypto as a Merchant Space, but Regulatory Growth is Key

Checkout.com, a prominent credit card payment processor, sees great potential in the world of cryptocurrencies for building stronger relationships with merchants. However, Céline Dufétel, the company’s President and COO, emphasized the need to prioritize regulatory growth. Speaking at the TechCrunch Disrupt conference, Dufétel clarified that while Checkout.com serves cryptocurrency exchanges, it does not directly engage with cryptocurrencies themselves. Rather, they offer a service that enables seamless transactions involving cryptocurrencies.

Checkout.com recognizes the increasing popularity and demand for cryptocurrencies among customers, making it essential for merchants to be able to accept these digital assets. By enabling merchants to integrate crypto payments seamlessly into their platforms, Checkout.com aims to empower them to offer a wider range of payment options to their customers. This aligns with the company’s mission to provide innovative and versatile solutions that cater to the evolving needs of businesses in the digital age.

However, Defuel stresses the importance of navigating the regulatory landscape surrounding cryptocurrencies. As the crypto industry continues to evolve, regulations play a crucial role in ensuring transparency, security, and compliance. Checkout.com is committed to partnering with regulatory bodies and authorities to support the growth and maturity of the crypto space, ultimately leading to a more stable and reliable environment for merchants and consumers alike.

In conclusion, Checkout.com acknowledges the potential of cryptocurrencies as a means to foster stronger relationships between merchants and customers. By facilitating seamless crypto transactions, the company aims to empower merchants in Dubai and around the world to embrace this emerging form of digital payment. However, regulatory growth and compliance remain paramount to ensure the long-term sustainability and trustworthiness of the crypto industry as a whole.

References:
TechCrunch Disrupt – www.techcrunch.com

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