The group’s head of programme and project management tells Gulf Business that MARAFY is an example of the company approach to integrated community development
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Amer Kharbush Shines the Spotlight on ROSHN’s Design Philosophy
Amer Kharbush, the head of programme and project management at ROSHN, recently shared insights into the company’s design philosophy. In an exclusive interview with Gulf Business, Kharbush discussed how ROSHN’s approach to integrated community development is exemplified in their MARAFY project. This article delves into the key takeaways from the interview and highlights ROSHN’s commitment to creating distinctive and sustainable communities in Dubai.
Integrating Community Development: The ROSHN Way
Kharbush emphasized that integration is at the core of ROSHN’s community development approach. The company focuses on creating self-sustaining, inclusive, and connected neighborhoods that meet the diverse needs of residents. MARAFY, a flagship project by ROSHN, perfectly embodies these principles. It aims to transform Dubai’s urban landscape by offering a unique mix of residential, commercial, and retail spaces. Such integration not only fosters a sense of belonging but also supports economic growth and social cohesion within the community.
Designing Distinctive and Sustainable Communities
ROSHN prides itself on designing communities that are distinctive and sustainable. By prioritizing people’s well-being and quality of life, the company ensures that its projects contribute to a better future for both residents and the environment. Kharbush highlighted the importance of green spaces and pedestrian-friendly environments within ROSHN’s developments. This commitment to sustainability aligns with Dubai’s vision of becoming one of the world’s most sustainable cities and emphasizes ROSHN’s role as a responsible developer.
The Future of Urban Living in Dubai
In conclusion, Kharbush’s insights shed light on ROSHN’s design philosophy and their focus on creating vibrant and sustainable communities in Dubai. Through integrated development and a commitment to quality, ROSHN aims to redefine urban living and offer residents a high-quality lifestyle. As Dubai continues to grow and evolve, ROSHN’s projects like MARAFY will play a vital role in shaping the city’s future.
Reference:
“Exclusive: Amer Kharbush Shines the Spotlight on ROSHN’s Design Philosophy” – Gulf Business
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