Salman Khan, one of Bollywood’s most successful and popular actors, has built a tradition over the past 15 years of releasing his films during the festive occasion of Eid. His movie Sikandar follows this long-established pattern, contributing to the consistent success of his Eid releases. This tradition has played a key role in shaping Salman Khan’s career, creating a massive expectation and anticipation for his films among his fans during this time of year.
Releasing a film during Eid has been a strategic move for Salman Khan, as the holiday period typically sees an increase in moviegoers. Eid, being a major religious festival, sees families coming together, and many individuals take time off work, creating the perfect environment for cinema to thrive. By aligning his movie releases with Eid, Salman ensures that his films benefit from this heightened audience presence, which results in a more successful box office performance.
The success of Salman’s Eid releases is not just about timing but also about the established fan base and the consistent entertainment value his films bring. His films, often featuring high-energy action, family-friendly themes, and larger-than-life characters, cater to a broad audience, making them perfect for the festive mood of Eid. This formula has worked well over the years, with each release becoming a major event in the Bollywood calendar.
In addition, Salman Khan’s brand and image are closely linked to Eid releases, creating a sense of loyalty and excitement among fans. Whether it’s Bajrangi Bhaijaan, Sultan, or Kick, each of his Eid films has contributed to his reputation as a box-office powerhouse.
With Sikandar, Salman Khan continues his tradition of releasing films during Eid, maintaining his dominance at the box office and reinforcing the link between his name and festive success. This ritual ensures that his movies are not only anticipated but also guaranteed to perform well commercially.